Why did you Make This?  This is All Free?

The simple answer is, I created this because nobody else was doing it. I've been a classroom teacher in a half dozen subjects, every flavor of tech integrationist/digital learning coach, an IT support professional and a school administrator, and none of these interdependent groups seemed to understand the other's constraints, nor work together well consistently in any school I have ever been in. My action research and experience across each of the four domains uncovered better ways to approach technology integration than currently practiced, and once you see the problem clearly, you can't unsee it. In short, it is my effort to be the change I wish to see. Yes, it is all free. I know my market, and if there is one thing I know better than anything else about EdTech people, the expectation today is no different than it was a decade ago-- everybody expects everything to be free, and I am terrible at selling anyway, so let's just make it happen for people and figure the rest out later.  

I don't Have time For Another system!  How Am I going to do this AND All the "Coaching" I do now?

If you want to be a coach, be a coach. You can keep "coaching" and providing "tool tips" and keep everything you're doing now if that "system" is working for you, but many "coaches" are actually dealing with "non-systems" masquerading as systems, and that's all great...until one day it isn't. 

Instructional technology coaches report there are several aspects of their position that cause persistent challenges, and this project is geared to solve those problems. If you have problems with people not understanding your "coaching" role, blurred lines between your role and infrastructure roles, not having the time you need, communicating consistently with all stakeholders, teachers not opening their doors and claiming they don't have bandwidth for "one more thing"...then you're in the right place. You're also in the right place if you are looking to exit Education but don't know how to market yourself, as "Helped teachers with technology" is not going to cut it on job applications. This material gives you a framework to begin quantifying the actual value you deliver, not just what you "did". 

...BUT COaching Works in my School, Everything is great, Why Would I Change Anything?

Wonderful! Please let us know where you work so we can learn from you! 

I don't see any evidence here. I need to know IF/HOW any of this stuff actually works. There are Already Coaching Frameworks and PD I can go on, I get Invitations to "Game Changing!" sessions all the time. Where's the Beef?